Industries
Where a pod adds the most — and how we tell.
We go deepest in technology, SaaS, AI, e-commerce, FMCG, finance and health & wellness, and we work across any sector that is hiring sales, success or support staff and wants them faster, better managed and at lower cost. Every engagement starts by checking the signals that tell us a pod will pay for itself.
Core focus
SaaS & Software
SaaS lives and dies on pipeline coverage and net revenue retention. US SDRs cost $90k+ and churn in about 14 months; CSMs are the first hire cut and…
How we helpCore focus
AI & Emerging Tech
AI companies sell a new category to buyers who are curious and sceptical in equal measure. The motion needs technically literate SDRs who can hold a…
How we helpCore focus
E-commerce & DTC
Margins are thin, support volume is relentless and marketplaces punish slow responses. A Manila-and-Cape-Town support pod covers the clock; a B2B…
How we helpCore focus
FMCG & Consumer Brands
Consumer brands grow by distribution: more doors, better execution, faster response to retailers and distributors. An inside-sales desk that books…
How we helpCore focus
Finance & Financial Services
Fintech, lending, insurance, wealth and accounting firms need people who are careful, numerate and well spoken, inside strict compliance. South…
How we helpFast growing
Health & Wellness
Clinics, telehealth, recovery studios, supplements and wellness technology are growing fast and drowning in enquiries. Speed and empathy win: the…
How we helpStrong fit
Professional Services & Agencies
Partners sell and deliver at the same time, so pipeline is feast or famine. A BDM-led pod runs consistent outreach, nurtures referrals and books…
How we helpStrong fit
Private Equity Portfolio Companies
Operating partners need cost-out and growth in the same 100 days. A shared-services pod standardises AR, AP, support and onboarding across portfolio…
How we helpStrong fit
Real Estate & Property
Property businesses generate more leads than agents can call. A qualification desk works every portal and ad lead in minutes, books viewings and…
How we helpStrong fit
Logistics, Staffing & Business Services
These businesses win on responsiveness and coverage. Logistics needs 24/7 customer service and carrier coordination; staffing agencies need sourcing…
How we helpNot listed? If you are hiring for sales, success, support, onboarding, finance or engineering, the model applies. Tell us about the role.
Opportunity check
The signals we look for
A pod works when the economics and the motion line up. These are the questions AJ asks on the scoping call.
- Is there an open sales, success or support role that has been unfilled for 60+ days?
- Are expensive people (AEs, partners, founders, clinicians) doing work a pod could do?
- Is there a number — meetings, response time, retention, days-to-close — that is visibly off target?
- Is lead volume higher than the team can work within an hour?
- Is the company in a growth or cost-out phase with a 90-day deadline?
- Are the tools (CRM, helpdesk, finance system) in place for a pod to work inside?
Three or more: a pod will pay for itself inside the pilot. Fewer: we will tell you, and suggest what to fix first.